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The Difference Between Marketing and Advertising

Marketing vs. Advertising, bfresh media production

I was recently asked by a new client, What is the difference between Marketing and Advertising? Well this may seem like a simple question to some, it’s actually a fairly common one. To me, there are no simple questions I always take pride in trying to educate (even potential) clients, to help them up their […]

Video production in collingwood

video advertising bfresh production

bfresh.media was launched in November of 2015. Since then, I have been working hard to integrate the company with the local business community, here in Collingwood and the south Georgian Bay area. I’m happy to travel anywhere my clients need to shoot video, and come to think of it, this winter I’m feeling pretty nostalgic […]

3 ways video will boost your marketing exposure

Video advertising with befresh media collingwood video production

Ok so my last blog post Ben’s #1 Reason to Advertise with Online Video, I talked about exposure and how Video advertising leads to way more of that good stuff. But how do you quantify exposure? Why is it so important? Well first let me clarify that exposure should not be your only concern when […]

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