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What Should Be in My Marketing Plan for Q1?

two hands, one holding a mobile phone and the other on the keyboard of a laptop computer. User planning a marketing campaign for Q1, 2023

When it comes to marketing, there is always something new to consider and the first quarter of 2023 is no exception! In fact, Q1 is often the best time to get started with your marketing plans to kick off the New Year with a renewed focus and enthusiasm. This blog post, will discuss some important […]

What Should Be in My Marketing Plan for Q4?

A top down view of a desk showing computer, marketing book, and hands writing on paper, developing a marketing plan for Q4

When it comes to marketing, there’s always something new to consider – and the fourth quarter is no exception! In this blog post, we’ll discuss some important elements that should be included in your marketing plan for Q4. From planning your holiday promotions to creating a content strategy, we’ve got you covered! Let’s get started. […]

How to Optimize Your Sales Funnel with Video

Those who have been in sales for a while are probably quite familiar with the concept of a sales funnel. It basically works like this: as a potential buyer moves through the different stages of the funnel, they get closer and closer to becoming a paying customer. Sounds pretty straightforward, right? The only problem that […]

Happy Freakin’ Monday Ep 49 – 3 Brand Benefits of Community Involvement

Let’s talk about Community Involvement, which is not to be confused with community engagement. Engagement more often refers to social media engagement. NO, today I’m talking about getting off the computer, out into the real world and doing something good for your community. Community Involvement is about giving back and getting involved in community events […]

Happy Freakin’ Monday Ep 47 – More Effective Print Advertising

If you’re a small business advertising in print then there is a good chance that your ad is not very effective. I can say this, with confidence because I see this problem in a large majority of print ads in all of the local publications around me. I will also add that it’s not the […]

Happy Freakin’ Monday Ep 46 – Cure for the Blue Monday Funk

Today is Blue Monday, apparently the most depressing day of the year and I am definitely feeling that. I woke up not really motivated at all. I had a topic all lined up for today’s episode too but all I wanted to do was drink coffee, play candy crush, and try not to think about […]

Happy Freakin’ Monday Ep 45 – Why Use Instagram Stories

I am admittedly late to jump on the Instagram Stories bandwagon. It is January 2019 and I posted my first story last week. The reason? I just never had the time or the interest to flip through the stories of those I follow and so I never felt the need to post my own. However, […]

Happy Freakin’ Monday Ep 44 – Instant Marketing

The landscape of digital marketing is changing. In fact, it has always been changing and evolving, the trick is trying to stay on top of change and lasting trends. One of those lasting trends that I want to talk about and focus on for myself even, is the Instant marketing trend. What is instant marketing? […]

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