Our Process for Testimonial Video Production
Testimonial videos can be an effective way to create engagement with potential customers, build trust with existing ones, and bolster your organization’s reputation. However, due to their complex nature, creating successful testimonial videos requires careful planning and production. Testimonial video production is definitely one of our strengths based on the fact that we produce a […]
How to Make a Customer Testimonial Video that Actually Works
You’ve probably seen a customer testimonial video or two in your lifetime. They’re all over the internet, and for good reason – they work! According to research by Wyzowl, 2/3 customers are more likely to make a purchase after watching a video testimonial. However, you need to know what you’re doing if you want to […]
Why You Should Always Ask for a Testimonial from a Client
Sharing customer testimonials is one of the most effective ways of converting visitors into clients and building your business. In fact, a 2020 survey revealed that a whopping 94% of people are more likely to engage with a company after reading positive reviews, so if you aren’t currently asking your clients for testimonials, you may […]
Happy Freakin’ Monday Ep 23 – Stay Consistent, Stay Top of Mind
Sometimes consistency can be hard. If I were to do these videos whenever I felt like it, you wouldn’t hear from me that often… certainly not today after just returning from an exhausting 2 days of travel with my family. Doing this video today has not been an easy task. Sometimes however, you need to […]
Happy Freakin’ Monday Ep 21 – Why Customer Testimonial Videos Are Effective
Today has not been my friend. It’s one of those days where nothing seems to be going right and I’m racing against the clock and losing badly. So as i try to get this video and blog out first thing in the morning, I realize that sometimes that is not going to happen and I […]
Happy Freakin’ Monday Ep 20 – Avoid Wasting Advertising Dollars
Today I want to talk about how easy it can be to throw money at advertising and hope for the best. Well hope no more, here are 3 simple things that you can do to avoid wasting your advertising dollar. I know a lot of businesses that still invest in print and in certain […]
The Clever Office: Client Testimonial Video
The Clever Office is another client who has been with us from the start. As Collingwood’s first co-working entrepreneurs, Rhea and Stefanie inspired me with their attitude and vision and I was excited to work with them. From the very start, they were determined to create a place for other entrepreneurs and small businesses to […]
Social Stream Global: Client Testimonial Video
We have a strong connection with our friends Leon and his partner Lucy from Social Stream Global. That’s because both of our companies basically emerged from the same campaign. Back in August of 2015, we met with Leon who was extremely excited about launching his new company, selling streaming boxes to residents in the Georgian […]
3 Reasons Your Business Needs Video Testimonials
Being a video production company with roots in direct response television, we understand the value of good video testimonials. This is a powerful marketing tool and there are so many reasons why you see all manner of “real people” on late night infomercials or early Sunday paid programming, telling you how great the product or […]
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