Our Top Tips for Producing Your First Business Video
If you’re reading this, you’re probably thinking about creating your first business video. Congratulations! You’re making a great move. Video is a great way to engage with your audience and tell your brand’s story. But it can also be a lot of work – especially if you’re not sure where to start. In this blog […]
Why You Should Outsource Your Video Production
Video is becoming an increasingly important part of online marketing. And in order to create high-quality videos that stand out, you need a team of experts with the necessary skills and experience. That’s where outsourcing comes in. By outsourcing your video production, you can get quality videos made quickly and affordably. In this blog post, […]
Is iPhone Videography Going to Take Over?
There’s no doubt that iPhone videography is on the rise. With each new update to the iOS operating system, it becomes easier and easier to shoot high-quality video footage with your iPhone. And with the popularity of apps like Instagram and TikTok, it’s no wonder that people are starting to use their iPhones as their […]
Lip Dub project with NDDLH in Collingwood
I get asked a lot, “what makes a video go viral?” Well the answer is “a lot of things” but often it just takes a creative idea and little hard work to put it together. Now granted, this particular video didn’t go viral globally but given the size of the school and surrounding community (school […]
Why I’m Installing Theater Seats In The Studio
I’ve always been service oriented. To me it is important to make sure clients and customers are comfortable and well looked after. I feel like there are very few jobs and professions where this should not or does not apply. Maybe that’s my nature but I believe that this approach has helped me succeed not […]
BFresh.Studio – A First Look
It has been a few weeks since getting the keys to the new studio so I made this video to show off the progress and kick start my own content marketing strategy. So far, the walls have been painted, we blocked up a window and covered a door that is not needed. In terms of […]
I have a new marketing video… Now what?
*UPDATED FOR 2019* OK, you’re on the right track, you have invested in video advertising. Your shiny new video is engaging, it’s entertaining, it’s informative, It’s perfect!… but now what? Unfortunately all of those things don’t mean that people are going to watch it. In order to get the most out of your investment there […]
The Clever Office: Client Testimonial Video
The Clever Office is another client who has been with us from the start. As Collingwood’s first co-working entrepreneurs, Rhea and Stefanie inspired me with their attitude and vision and I was excited to work with them. From the very start, they were determined to create a place for other entrepreneurs and small businesses to […]
3 Reasons Your Business Needs Video Testimonials
Being a video production company with roots in direct response television, we understand the value of good video testimonials. This is a powerful marketing tool and there are so many reasons why you see all manner of “real people” on late night infomercials or early Sunday paid programming, telling you how great the product or […]
Why We Don’t Shoot Weddings, And Other Life Advice
Yes, I know there’s money to be made from weddings… but not by me. I feel the need to answer this question as it comes up often. Especially after producing a promotional video for Around the Bay Wedding Show in Wasaga Beach this past spring. … in case you missed it… Most people are perplexed […]
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