What is a content bank? If you’ve just come across this term recently, then this is probably one of the number one questions on your mind. And rightly so! You don’t hear about them too often outside of the online world. The good news is that it’s a fairly simple concept: a content bank is a repository where you store all of your content. This includes blog posts, articles, eBooks, infographics, videos, and any other type of content that’s relevant to your business. But what is the point of a content bank? What are the benefits of having one? In this blog post, we will discuss how content banks can help your business, and how to get started using them.
What Are the Benefits of Using a Content Bank?
There are several benefits of using a content bank for your business. We’ll go over some of the top ones below.
Keeps Your Content Organized
First, it helps you to keep all of your content organized and in one place. This is especially helpful if you have a lot of content or if you work with multiple freelancers. Having everything stored in one repository makes it easy to find what you’re looking for and to keep track of your content.
Allows You to Reuse Content
Another benefit of using a content bank is that it allows you to reuse content. For example, let’s say you have an eBook that’s been sitting in your bank for a while. You can easily repurpose that eBook into a blog post series or an email course. This is a great way to get more mileage out of your content and to save time on creating new content.
Enables You to Share Content Easily
If you have team members who need access to your content, a content bank makes it easy to share. You can simply give them the link to the repository and they can access all of your content from there. This is much easier than sending them individual files or sharing Google Drive folders.
How to Get Started with a Content Bank
Now that we’ve gone over some of the benefits of using a content bank, you might be wondering how to get started. Fortunately, it’s pretty easy to set one up. Below are some simple steps to get you started.
Step 1: Pick a Platform
First, you need to decide which platform you want to use for your content bank. There are a few different options, such as Google Drive, Dropbox, and Box.com.
Step 2: Create Folders
Once you’ve chosen a platform, it’s time to start creating folders. You can create folders for each type of content, such as blog posts, eBooks, and infographics.
Step 3: Upload Your Content
Now it’s time to start uploading your content. Simply drag and drop your files into the appropriate folders.
Step 4: Share the Link
Once you’ve uploaded all of your content, it’s time to share it with your team. Simply send them the link to the repository and they’ll be able to access all of your content.
The Bottom Line
As you can see, setting up a content bank is pretty easy. And the benefits are definitely worth the time that it takes.So if you’re not using one already, we recommend that you start today. Your business will thank you for it!
Need some great videos for your content bank? Contact BFresh.Media today to discuss your next project!
