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How to Enhance Presentations with Video

Stock photo of a person in front of a screen, giving a presentation to a crowd of business owners

Are you looking to add some pizzazz to your next business presentation? Then you may be curious about incorporating some video elements. It’s a great idea – video can be a great way to get your message across while keeping your audience happy and engaged. However, you need to know how to use it properly so it doesn’t take away from the main points of your presentation. So, in this blog post, we’ll discuss how to enhance presentations with video and leave a lasting impression on your audience. Let’s get to it!

Choose the Right File Format

First, let’s start with the basics. You’ll need to choose a video format that fits the purpose of your presentation. There are a variety of different formats available, but some of the most common are MP4, MOV and AVI. Each format is suited for specific types of content. 

For instance, MP4 is best for smaller files that require a high-quality resolution. Alternatively, MOV and AVI are better for larger files that require more space to store. Make sure you choose the format that will work best for your presentation and its content.

Keep It Short

When you’re looking to enhance presentations with video, remember that less is more. Your audience will lose interest if the video drags on for too long, so try to keep it brief. Videos should typically be no longer than two minutes in length, but 30-60 seconds is even better. 

But that being said, you should also be mindful of the video’s content. It should provide just enough information to keep the audience engaged without providing too much detail. You may need to play around a bit to find the right balance.

Choose the Most Relevant Content

When you’re adding video to your presentation, make sure that it’s relevant to what you’re discussing. Your audience may feel disconnected if the video content doesn’t relate to your main points. 

Make sure that the video content is related to what you’re discussing in the presentation. This will help to keep your audience focused and engaged throughout.

Add Visual Interest with Props

Incorporating props into your video can be a great way to add visual interest. It will also give your audience something to focus on, which can help to keep them engaged. 

You don’t have to go overboard — simple props like a whiteboard, marker, or even a person can make all the difference. Just make sure they fit the theme of the video, and that they don’t distract from your main points.

Proofread Your Video

Before you use your video in a presentation, make sure to proofread it. Check for typos and other errors that could be distracting or potentially embarrassing. 

It’s also important to make sure the audio is clear and that the visuals are sharp. If necessary, use a video editing software to make any necessary adjustments.

The Bottom Line

When you enhance presentations with video, you’re sure to keep your audience engaged and leave a lasting impression. Just follow the tips above and you’ll be sure to create a captivating presentation that will have your audience wanting more. Good luck!

Think your next video would benefit from a professional’s touch? We’d be happy to help! Click here to get in touch with a member of the BFresh.Media team today.

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