How to Create an Eye-Catching 30-Second Video
In an age where people are constantly bombarded with advertisements, it can be tough to get your message across. That’s why video is such a powerful tool – it can capture attention in a way that no other medium can. And even better, it doesn’t even need long to do so! In this blog post, […]
3 Reasons Why Your Business Needs an Explainer Video
If you’re like most business owners, you are always looking for ways to improve your bottom line. You may have tried different marketing strategies, or invested in search engine optimization or online advertising. But have you considered an explainer video? Explainer videos are a great way to market your business and increase your conversion rate. […]
What KPIs Should I Monitor for My Video Marketing Campaign?
When it comes to video marketing, measuring your success is key. Without knowing how well your campaign is doing, you won’t know what aspects of your strategy need improvement. In this blog post, we will discuss the key performance indicators (KPIs) that you should be monitoring for your video marketing campaign, and give you some […]
Do I Need a Big Budget for Video Marketing?
If you haven’t been taking advantage of video marketing methods yet, it may be time to break out those cameras! In today’s digital world, video marketing has practically exploded, with all kinds of brands participating in the latest viral video crazes and creating their own original content. But is an effective video marketing strategy really […]
Why ‘Silent Videos’ Are a Trend To Follow in 2023
You may have noticed that more and more videos are being released without any sound. This is no accident – it’s a trend called “silent videos.” The video message is shown through visuals, graphics, and text on screen. Why are they becoming so popular? And what can you do to create your own silent video? […]
Should I Use Video for My Next Business Report?
There is no doubt that video has become an increasingly important marketing tool over the years. Think about it: doesn’t it seem like you’re constantly closing or scrolling through video ads on some of your favourite platforms and websites these days? If this hasn’t been your experience so far, then you may want to prepare […]
Why Explainer Videos are the Biggest Trend
If you’re not using explainer videos on your website, then you’re missing out on what is currently one of the biggest trends in online marketing. For the unfamiliar, an explainer video is essentially a short video that highlights a business and their products and/or services. They can be a great way to tell your audience […]
How to Inspire Clicks with Your Video Thumbnail
Video is becoming an increasingly important part of online marketing. In order to get the most out of your videos, you need to make sure that you are using effective thumbnails. In fact, they may be even more important than you think, as 90% of the top videos on YouTube use custom thumbnails. For those […]
Top 10 Best Video Tools for Small Businesses
If you’re not already using video as a marketing tool for your small business, then it may be time to break out those cameras! Research shows that nearly 86% of businesses are now incorporating video into their marketing strategies, and 92% of those feel that it’s one of the most important parts. There’s clearly some […]
How to Create Videos that Evoke Emotion in Your Customer
Video has become a powerful tool for businesses throughout the years. In fact, one survey found that while only 33% of marketers felt that videos gave them a positive ROI in 2015, a staggering 87% feel this way in 2022. This means that a lot of brands must be putting out more videos than they […]
